If you have product categories containing multiple items you can now analyze the performance of those product categories right in Google Analytics. View the "Product Categories"  report in Google Analytics to see this data.

Setup instructions:

If you use Merchant Solutions or have upgraded to Merchant Solutions you have three ways to associate items with product categories:

1) Using a custom feed from yourstorewizards.com:

This is the quickest and easiest way. For a small monthly fee, yourstorewizards.com will automatically create a feed for your store, which we will pick up and associate with your account. When you update your items, the feed will be automatically updated. There is no ongoing maintenance involved for you.

 Details: www.yourstorewizards.com/monitus-category-feed.html

2) In Catalog Manager:

Click on "Manage Your Tables" and edit "default-table" (If you use other tables repeat these instructions). In the "Custom Fields" section click "Edit". Add a new field called monitus-category of type Text. Hit Update when you are done and "Save" the table.

You will now see this new field when you add or edit your items. Add the category name in this field for your items. Publish your catalog when you are done. The monitus-category field will be added to your XML feed catalog.xml, which we can then pick up. Of course, your XML feed has to be enabled. If this is not the case, you can enable the feed in Store Manager > Search Engines.

3) Send us a simple CSV file:

The csv file should be comma-separated and only contain two fields: id and category, where id is the id of the item. Click here for a sample file: categories.csv

Finally email this file to us and we will associate it with your account.

If you have a legacy store you don't have Catalog Manager and hence you can only use this third method or sign-up for the feed service at yourstorewizards.com .

Useful tip

If you have hundreds or thousands of products it may be very time-consuming for you to add categories to items. However, if you use the Store Editor and if your catalog is categorized according to sections and products, you could use a simple RTML template to help you generate the csv file automatically. Get your RTML developer to do this for you if you don't want to do this yourself.

Here is a sample RTML template that you could use. It uses the helper RTML template find-top-section to associate every item with the top-level category in your store. Then copy and paste the output to a text editor and save as a csv file.